Chatbot Users & Conversational UI Adoption Patterns [eBook]

Conversational UI & chatbots are transforming consumer interactions - data shows consumers are moving beyond apps to context and personalization.

Share on FacebookTweet about this on TwitterShare on LinkedIn

Chatbot Users & Conversational UI Adoption Patterns [eBook]

Conversational UI is in its early stages of transforming all kinds of consumer interactions. A 2016 Gartner prediction stated that 25% of households in developed economies will have digital assistant interfaces to the connected home by 2019. This shows that customer expectations are moving beyond apps to context and personalization.

Wizeline conducted an online survey of 1,012 anonymous adults (18+) in the United States. Our goal was to quantify consumer patterns and show how they’ve adopted new technologies like conversational UI, voice platforms, and making purchases through a bot. The top findings include:

  • Chat app use doesn't guarantee chatbot adoption
  • Over 1 in 3 consumers who reported never using a bot have, in fact, used a connected home device or a digital assistant
  • Chatbot users are 10% more active on other text-based feedback channels like online chat and text apps than non-users
  • Men are more comfortable buying by chatbot than women. 56% of men said they were comfortable making a purchase via chatbot compared to 44% of women
  • Millennials show the highest adoption of chatbots but seniors are most likely to be satisfied with their experience

Chatbot Users & Conversational UI Adoption Patterns [eBook]

About Wizeline


Wizeline offers intelligent roadmap and planning software. Our platform gives teams a central location to align on strategy, use data to identify the biggest customer needs or most impactful projects, and clearly communicate plans via dynamic product roadmaps that share the right information with the right audience.

Learn More About Platform

AI Solutions

Wizeline transforms how businesses conceive and build successful digital technologies in an era of rapid digital change. With decades of experience building disruptive technology in the heart of Silicon Valley, our team shares a proven track record of breakthrough results with software and services. We partner with our customers to deliver world-class products to market, faster.

Learn More About AI Solutions