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Media Supply Chain

Media Supply Chain

Optimize the Media Supply Chain to Reduce Costs & Expand Distribution

From content ideation and creation to distribution and measurement, the digital media supply chain is complex and full of opportunities for optimization. As systems and consumer expectations continue to evolve, you need to be on the cutting edge or risk losing market share to the competition.

To maximize content-generated revenue and customer satisfaction, you need the right combination of technologies, talent and business rules to ensure your content reaches the right audience at the right time. Wizeline can help you develop the ideal strategy and tech stack to make this a reality.

Our Media Supply Chain Services at a Glance

Media Asset Migration & Management

Media Asset Migration & Management

Migrate your media assets to the cloud and implement the right media asset management (MAM) system to reduce infrastructure costs and increase efficiency.

Headless CMS

Headless CMS

Increase the agility and flexibility of your entire publishing process with a headless CMS solution that scales with your business and delivers a better customer experience.

Platform Development

Platform Development

To fully capitalize on digitalization, we help you bring all your media/content tools together on a single integrated platform, creating holistic workflows and real-time reporting capabilities.

Your content spans many formats, languages and databases, posing a unique challenge depending on your business goals and strategy. Taking your specific requirements into account, we help you:

  • Deliver the right content at the right time to the right consumer
  • Reduce costs associated with content storage, infrastructure and migration
  • Improve the ability to track content performance across channels, devices and demographics
  • Make better decisions around the future of your content creation and distribution
  • Maximize content value by distributing it across new channels, to new devices and to new consumers

Specifically, we helped National Geographic migrate content assets to AWS to save 30% on infrastructure costs. We provide platform development support and professional services for ArcXP, a leading CMS, through a multi-year partnership. We deployed a headless CMS solution to enable creators to develop content in less than half the time while increasing traffic by over 15%. We completed an integration with Apple News to increase the platform subscriber base by 300% and provide more news to readers.

When it comes to the media supply chain, our customers rely on us for everything from content management to performance measurement to quality control. Wizeline-supported content assets are optimized to be deployed across all channels, devices, and platforms.

— Matt McCawley, Wizeline Managing Director/Head of Media & Entertainment

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